How Omnyfy can be used to build an O2O Marketplace
Offline 2 Online (O2O)
Omnyfy can be used to power Offline 2 Online marketplaces where there is a need to either add or to move a physical marketplace to an online presence.
xamples of Offline 2 Online include marketplaces for malls and supermarkets, retail stores and precincts, airports and more.
The key tenets of an O2O marketplace is to allow a customer to be able to seamlessly transfer between an Offline or Physical buying experience, to an online buying experience. Customers can also purchase online for collection or pick-up offline.
O2O marketplace also give the marketplace owner and vendors the ability to offer “Infinite Aisle or Endless Aisle” capabilities, ensuring that they’re never out of stock of a product that would impact a sale. If the product isn’t available in store or physically, the sale can be transferred online and fulfilled directly from a warehouse.
When considering the implementation of an Offline 2 Online marketplace, ensure your technology solution supports the following capabilities:
- Integrated mobile POS apps
- Multi-warehouse support
- Order orchestration and routing management
- Click and Collect capability
- Ability to request returns both offline and online
- Rewards and Loyalty
Omnyfy has delivered multiple Offline 2 Online marketplace with feature sets that can be customized to create multiple order routing scenarios. Check out our feature set and case studies below.
Omnyfy Closer Vendor App
IOS App for Vendors to manage their store, orders and customers on your marketplace
Returns management (RMA)
Comprehensive returns management and authorisation solution for marketplaces
Product catalogue
Add, remove and edit products and information
Marketing and Communications
Email marketing and social tools to get the word out about your marketplace
Marketing and promotions
Send marketing emails, timed from purchases, or display popup windowsn
Vendor Management
Add, remove and edit Vendors and their information
Marketplace administration
Everything you need to administer and keep your marketplace running smoothly
Order fulfillment
Vendors can manage and ship their orders through the marketplace
Vendor dashboard and reports
Add, remove and edit Vendors and their information
Design and themes
A variety of themes that can be customised to match your brand identity
Designed for conversion
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Store management
Vendors can manage their stores, logo, banners, policies and more
Split Cart by Vendor
Customers can order from multiple orders in a single transaction
Offline 2 Online Marketplace Implementations
Browse the different Offline 2 Online Marketplaces built using Omnyfy
